Torino It was a good day at the main location of Fair Grinds Coffeehouse on Ponce de Leon Street in New Orleans. Largely due to the inspiration of Cafe Degas across the street from the coffeehouse the Saturday evening after Bastille Day for something of a block party celebration. We do our small part by waving French flags from the balcony and see who wants a cup of coffee before they head home. There’s good spirit, and it’s not one of the military parades that President Trump greets with such relish, since it’s much more of a family affair.
In solidarity, my companera and I walked the streets of the city from dawn until dusk in Italy in the fascinating city of Turin, as English maps call it, and Torino, as the city calls itself. In a full disclosure, I’m a Fair Grinds blend coffee-and-chicory guy. I squirrel away a pound for an over two-week trip like this and try to ratio it so that I can have one or two cups of home brew every day on the road. Mi companera though has become an espresso girl in recent years. She was a stove topper in the manner that we learned in Buenos Aires for a while. Then she went with an Italian brand made somewhere around Milan. I got her an espresso maker for her birthday last year, and recently she got it working to her satisfaction.
But, as they say, “when in Rome,” and in this case we were in Torino, and though I was hoarding Fair Grinds coffee-and-chicory, it only make sense and good company to join my companera for an espresso in a bit of field research for our coffeehouses. Howard Schultz, the billionaire behind Starbucks, famously claimed that his experience drinking espresso in Italy drove him to evangelize for coffee and propelled his chain forward. In truth Starbucks did a lot of things but not as much for coffee as it did for milk, by creating a fetish for all manner of drinks that were not simple shots of espresso.
I’ve had some good espressos with perfect crema, the layer of foam on top, but what has amazed me more is the wide variety in pricing. We had a near perfect cup this morning on Corso Vittorio Emmanuel II for one euro a cup and I spent another euro on a delightful nut and confection bar called a “torinocino.” That might not be exactly the right name, so I’ll obviously have to go back and have another and write it down this time to see if we can get someone to make them at Fair Grinds. Darned this field research is hard work. Elsewhere it has been a euro thirty, a euro twenty, and a euro fifty. In France sometimes it was two euros. One euro seems right, since that’s more than a dollar in the States, and no matter how good, there are only a couple of sips to it.
Mi conpanera thought she should help out and wanting something cold she spotted some women at the coffee bar in the marketplace near the River Po spooning a white substance out of their glasses from a machine with Eraclea labeled on it. Turned out this was a granita, and Eraclea makes a bunch of them with different mixes. Hers had a lemon flavor, I thought, and pineapple she felt, so maybe it was both or neither.
Of course one of the reasons she swears by espresso is that the machines require filtered water to work well, and of course that means no lead to the head. Fair Grinds uses filtered water on all of our machines, and we assume the same goes for the espresso makers of Torino.
There are worse ways to spend your time that trying to figure out the city and stand at a coffee bar and take a couple of quick sips to down an espresso shot.